The Applied

Design Lab (ADL)


Where Design Research

Meets Industry, Community,

and Emerging Technology

The Applied Design Lab (ADL) is a design research and innovation lab founded by Professor Zoya Laskowski at the University of the Pacific. Through partnerships with industry, community organizations, and cultural institutions, the lab develops impactful experiences across branding, immersive media, digital platforms, exhibition design, and emerging technologies. By combining research, creative strategy, and hands-on production, ADL transforms ideas into meaningful systems that connect people, places, and stories.

2025 Gold Award Winner
Sip & Scan, Branding Alive in AR

Sip & Scan, Branding Alive in AR

2025 Gold Award Winner

Professor-initiated immersive seasonal branding campaign with student-created content,  Gold Award Winner,

Horizon Interactive Awards,

Multi-Channel Advertising
University of the Pacific – Branding and Identity Systems, Professor Zoya Laskowski – Fall 2025, California, United States

Professor-initiated immersive seasonal branding campaign with student-created content, 

Gold Award Winner, Horizon Interactive Awards – Multi-Channel Advertising
University of the Pacific – Branding and Identity Systems, Professor Zoya Laskowski –

Fall 2025, California, United States

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Professor Laskowski’s “Design the Big Game” Initiative

Selected by the San Francisco 49ers for the 2026–27 Academic Year —

Bringing Student Creativity to Levi’s Stadium and Beyond

Selected by the San Francisco 49ers for the 2026–27 Academic Year — Bringing Student Creativity to Levi’s Stadium and Beyond

Coming Soon!

Industry Collaborations, Student Showcases, Guest Speakers, AR Experiences, and More

Stay Tuned!


Designing

for a Greater Purpose >>>

Spring 26 /

Real Design. Real Clients. Real Impact.

Interdisciplinary Seminar by

Professor Zoya Laskowskii

Mixed Media Wall Art Installation Design inspired  from “Thoughts on Design” 

Where Creativity Builds Community


Partnering with Family Promise to Transform Student Ideas into Meaningful Community Impact

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